What’s the hold up? Why aren’t people of color represented in online marketing and publishing?
I’m trying to get into a pretty new field…digital marketing, though I have been in online marketing since 2001, it has become it’s own science in recent years. I enjoyed some success In the early 2000’s…all the way to 2010, I made a killing at it, until. Google Adsense pulled the rug on small publishers in favor of supporting app developers in the Web 1 to Web 2 transition.But as time went on, I became more vocal about social issues, particularly as a person of color and I noticed a big difference in the reception I received from affiliate managers. Currently there don’t seem to be any studies in the area of online marketing and publishing, as it relates to rates of participation of people of color in affiliate marketing, online publishing or other revenue sharing schemes. I think it’s worth noting that Google has been taking steps to...